It appears that more and more small businesses are coming around to using social media. It’s about time, right? According to an article from SmallBizTrends.com, ”Constant Contact Survey Reveals Significant shift in Small Businesses’ Willingness to Use Social Media Marketing,” are using social media more often to have conversations with their target markets. The survey showed that small businesses find Twitter, Facebook, and LinkedIn more effective than in previous surveys. It’s about time that small businesses began to understand the importance of social media. To see specific numbers and results of the survey, click here.
We talk a lot about the importance of using Facebook, Twitter, and LinkedIn for business in this blog, but the list that your company should be using socially doesn’t end there, not even close. An article from Focus, ”50 Social Sites That Every Business Needs a Presence on,” is a great source for any company which is looking to have a bigger online presence (hint: that should be all of you). One site that we didn’t even know about is called, ”Ning” and it allows users to create their own social networks, how cool is that? To learn about the other social sites, click here.
Twitter is easy to make fun of by people who simply think it’s making tweets about sitting in traffic, but it can also be used to help your small business. Lisa Barone, from Small Business Trends wrote the article, ”80 Ways to Use Twitter As A SMB Owner,” that can give you a lot of help if you are unfamiliar with using the social site for business purposes. As mentioned in the title, there are 80 ways so we can’t talk about them all right now, but here is one of our favorites. You can make a good name for your company by being the first to share news in your industry. To see the complete list, click here.
Here is a quick look at the 140 most followed on Twitter, according to Rob Fishman from the Huffington Post. When you see these numbers the power of Twitter can truly be seen.
Here are some great tips in an article by Rachael Meranus from PR Newswire that can definitely shed some light on how Twitter can truly benefit your business. However, beware as she explains how, if used incorrectly, Twitter can hurt a business more than it can help.