It’s easy to become just another generic web site with nothing too appealing for your visitor to look at. That’s why we can’t stress enough the importance to have good photogrpahy on you site. An article from The New York Times by Nick Bilton, ”People Ignore Generic Photos Online,” has some very interesting studies about what draws people in while online. One thing the article mentions to avoid is using stock photogrpahy for your site. To learn more about what the eye wants to see on your web site, click here.
Video has been around for quite some time, but not a lot of companies use it as a branding technique for their company and their company web site. Video offers elements that text just can’t. According to an article by Robert Weiss from Talent Zoo, ”Using Video to Grow Your Business,” using video on the company web site makes a company seem more personal. If a video includes something like employee interviews, then a visitor to the site may feel like he/she is more in tune with that person’s company. If you would like to learn about some of the other benefits that video has on your company web site, click here.
Now that it’s more common for a company to have a normal site and a mobile site, people are asking what Google has to say about mobile sites their effect on SEO. According to Bryson Meunier of Search Engine Land and his article, ”Do You Know Google’s Official Stance On Mobile Search & SEO?” there are 8 different angles out there in terms of mobile search on Google. Thoughts come from Google employees Matt Cutts, John Mueller, and more. To readthe full article and see all 8 angles, click here.
Of course. It is becoming more and more popular for businesses to use WordPress not only as a blogging tool, but as a platform to build their web site. An article from Inc., ”How to use WordPress for Business,” explains in depth why using WordPress is a fantastic idea for companies. We think everyone can enjoy at least one thing about WordPress, it’s free! Learn more about how WordPress can help your buiness, here.
There is no denying the power of YouTube. That’s why we decided to show a YouTube video showing off the powers of another social site, WordPress. This video should be a major help for those companies looking to build a blog or even an entire web site using WordPress.