Social Media is Business Media if you post content of interest to your prospects and customers. A social media Video strategy is the best way to create that content.
- 500 years of YouTube video are watched every day on Facebook
- Over 700 YouTube videos are shared on Twitter each minute
- 100 million people take a social action on YouTube (likes, shares, comments, etc) every week
- Search engines dedicate a portion of the front page for relevant results from social media sites
- Tell your story though your social and business media by staying active online
- Lead prospects from your social sites to your main site and making contact
When we formulate an online media strategy for your company, we use the tools that have shown specific benefits for generating new business. These are some of the tools we look to incorporate into the plan for getting your message out, and supporting your marketing objectives:
SOCIAL & Business Media Sites:
Google, Yahoo!, Bing are search engines that favor those companies that post more content on social media sites, making them more visible.
Blogs draw in prospects that are interested in the information you’re posting, which then leads them to your website. They are another powerful tool for seach engine visibility.
PRWeb allows us to post video and photo press releases we create for you. It can then be republished by other sites, leading to your website becoming more visible.
LinkedIn is the king of business networking sites. You may have a personal page, but the creation of a Business Page is also a very powerful tool.
Facebook has 700 million users who are ready to become fans of your business, granted you provide useful content.
Twitter allows you to post your blog entries to your followers and is a very simple way to network with companies and people you never thought possible.
YouTube has become the norm for watching videos online. It’s a simple way to communicate your message quickly to prospects.
Email marketing can reach a large number of prospects and customers with your company newsletter.
Industry websites are specialized ‘industry’ information web sites created to help with awareness an reputation in your industry.
Business media sites in your industry utilize industry blogs, magazines, and associations to get your message out
Business directories are used to create visibility, traffic and inbound links to your web site. We have thousands of these directories we can potentially enter you into.
Event sites send out invites to all your contacts for fantastic turnouts.