IFI asked us to create 3 videos, honoring their ‘Father of the year’ award winners. The videos include biographical information, and comments from family members about what their father (or spouse) has meant to them.
The videos were played at the IFI annual Father of the Year awards dinner before each honoree received their award.
This is the video for Kerry Wood that we created for playing at the event honoring the “Fathers of the Year”.
The ‘Father of the Year’ honorees videos were also placed on the associations web site, facebook fan page, blog, twitter and sent to people via email.
The Kerry Wood video and Father of the Year announcement was placed on the Kerry Wood Family foundation web site.
The Cubs did a story on Kerry Wood and his ‘Father of the Year’ award and provided a link to the video.
The video was then used by Major League Baseball on their national site as a featured video.
The Huffington Post then picked up the story and link to the video for their Chicago news front page, which is where we happened to run across it.